Posts Tagged ‘Social Media’

Twitter Tips from 32 Tweeters

Do you use Twitter? If so, how? If not, why? Do you even need to be on Twitter? Since the birth of the site, these are age old questions that have been and will continually be asked regarding the popular micro-blogging social network. Millions are on Twitter, but how many use it effectively?

The following tips may very well help to save you time, money, and frustration if you’re considering diving into the twitter-sphere as so many other business owners have. The following tips were given to a tweeter when they asked for advice on “How To Use Twitter” with the best tips their twitter friends/followers could offer? This is yet another great way to use twitter.

Do you have a question about Twitter or any other site, application, product or service? Try using Twitter to ask your question, create a discussion, and get fast and valuable information about pretty much anything you want to know? Keep in mind that there are always people willing to share their findings, tips, and solutions with you and the best part is that they’ll do it for free!

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Roost Now Provides Data From Zillow

Image representing Roost as depicted in CrunchBase
Image via CrunchBase

Some really exciting changes are happening at Roost

Expanded Data for Your “Real Estate” Tab

“Roost now provides data from Zillow as an improvement to the previous “Active Listing” data.  This set of aggregate charts provides average square foot & dollar amount per listing, median home value, home value distribution, year built, and commute time.  These changes will allow you to be a greater resource for your potential clients and give you expanded market coverage.  (And your visitors will never be prompted to go to another tab or site.)

If you’d like to turn this data source off, visit the “Facebook Tab” area in the Roost Social Media Toolkit and uncheck the “Zillow” option on the “Local Data” page.  This week the “Active Listing” area on your tab will migrate to this fresh and frequently-updated Market Data.

Premium Features
You’ve asked, and we’ve built!  In the coming weeks, you’ll be able to upgrade to Roost Premium and use following features:

  • Multiple Locations:  Provide tab visitors local data for up to six markets
  • Homesearch Module:  Drive tab visitors to the homesearch/IDX solution on your website
  • Unlimited Featured Listings:  Feature, promote, and manage all your listings

This information was provided to the Real Estate community via an email announcement which we felt was important to share with our readers here at RETechWorld.  Though this information is NOT OUR original content, we feel our friends on the Roost Team will appreciate us spreading the word!  A special thanks and “Shout Out” to Roost.com for their efforts and diligence in providing value added tools and information to their fan base.

Creating A Custom Twitter Background

How To Create A Custom Twitter Background

Many Twitter users have a custom background for their personal or business profile page on Twitter.  There are many sites that offer FREE Twitter Backgrounds for your page, but have you considered creating one of your own that is unique and customized?

In this video is the instructions to create a custom background for your Twitter page with an explanation of the differences you’ll need to know about when designing your custom page.

There are other applications you can use to create and edit images, backgrounds, and graphics etc. If you don’t have Adobe Photoshop, you can try Gimp, which is a free download and very similar to Photoshop.

For online options, try Picnik.com or Bannerfans.com. One of our personal favorites and very inexpensive applications is Paint Shop Pro.

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Will Facebook Become A Bank?

YourBusinessChannel posted this video which raises the question, “Will Facebook Become a Bank?”  As Facebook and Twiiter approach the numbers in traffic that Google currently experiences, some would agree that this may be the next move or scramble by some of the Top Social Media players.

What’s the future hold for this type of online bank? Would you place your savings, credit cards, or even your home loans in a Facebook Bank?

This is a really interesting concept, one I’m sure we’ll see unfolding sooner than later.  Would love to hear your thoughts, both good and bad, as to why this will or won’t work in the future of on-line banking?

Corporate America Top 50 FaceBook Pages 2009

Here are the top 50 Corporate America Company’s that are Social Networking and engaging their customers and followers on FaceBook.  This is a great presentation and represents primarily that protecting your Brand and reputation while providing value and benefits to customers is important.  A marketing tool yes, but also a key ingredient for any business’s success in the future using the Social Media phenomenon.

These are company’s most of you will be familiar with, the question is, what does your company think about Social Media and representing itself on the largest Social Media Network in the world?  Large or small, popular or unknown, serious consideration should be given to how and why your company should be on FaceBook building, marketing, protecting, and defending their brand and reputation.

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The Real Power of Youtube Marketing Exposed

The Real Power of Youtube Marketing – Real Estate Video on Youtube?

The POWER and Reality of  Real Estate Marketing using Video on Youtube may very well be Realized after you watch this video.  Youtube is the second largest “most searched” website in the world following Google.com.  TurnHere and ReelSEO created this short video on location at  SES in San Jose, CA. and explain in detail why you MUST be marketing on Youtube NOW!

“Greg Jarobe, co-founder of SEO-PR and author of “YouTube Marketing – An Hour a Day” talks at the SES San Jose 2009 conference about the power of YouTube Marketing. Greg talks about why internet marketing professionals and search marketers would be remiss to not leverage the power of YouTube.”

“YouTube is quickly becoming a valuable direct-response marketing solution to on-line business.” You should definitely be seriously considering any and every possible option to be using Youtube as a marketing platform and tool for your Real Estate Business.  Those who don’t, won’t, or can’t understand and see the value, will simply miss out on one of the greatest opportunities of this time and era.  Period!

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The Art of Real Estate Blogging

A tag cloud with terms related to Web 2.
Image via Wikipedia

The Art of Real Estate Blogging

Blogging for most people is not something you just jump into and experience immediate success. There is an “Art to Blogging” and like anything else, there is a learning curve, and you only get better by doing.

You’ll start off reading a bunch of How-to-Blogs, then you need to learn the mechanics of Blogging along with the technical aspects and skills.  These are the three most important principles that must be established up front before you create ANY BLOG and for any niche or market.

3 Important “MUST HAVE” Principles before you Begin

  • You must determine your audience
  • It’s important to find your voice
  • Blog with great content and transparency

Once you’ve hurdled these small stumbling blocks, then you have to overcome the three major issues that keep most people in Real Estate from Blogging.  If you can get past these procrastination causing issues, you are well on your way to becoming a “Successful Real Estate Blogger!”

3 Biggest Blogging Enemies and Excuses

  • Finding the “Time” to Blog
  • Coming up with “Content” to Blog about
  • The “Fear” of Blogging and the Unknown

It’s not easy to come up with valuable and useful content for your readers day after day, month after month, year after year.  It’s no easier to find the time of day in this fast paced society we live in.  And the fear we lacked as kids when rolling down the hillside is ever-present in our ego as adults.  So how is it that some Industry Professionals have overcome these obstacles and others have not, or can’t?   More importantly, how do YOU learn the Art of Blogging so you don’t get left behind in the Powerful World of Social Media and WEB 2.0 Marketing and Networking?

6 Tips To Begin Your Successful Blogging Endeavor

  1. Determine your audience by thinking ahead and planning “WHO” you want to reach with your Blog content.  If you have more than one niche, then have more than one blog.  Manage your time effectively.
  2. Finding your “Voice” is nothing more than Blogging with the same voice you talk to people with.  People can read deeper into your 10 pt font than you think.  Be Yourself, be real, it’s your “natural” voice that is the most important tool to use in Blogging.
  3. Great “content” and “transparency” come from your “Heart and Passion”  Blog using both consistently.  Write with emotion and devotion, don’t try to be “A Writer” or an “Author” be yourself and just share.
  4. Finding time to Blog is no different than finding the time to respond to email, or return phone calls. Make it part of your “Daily Plan” to read, write and comment. This will result in learning, sharing, connecting, building relationships, and growing your business.
  5. There is more content to Blog about sitting in your email sent folder than you’ll ever use in a lifetime.  Share your knowledge, experiences, expertise, useful tips and tools, hyper-local content, community events or happenings, and do it with the things you’re passionate about.  Don’t sell!  Everyone wants to buy, but no one wants to be “Sold!”
  6. Overcome the “Fear” of what readers might think.  Don’t compare yourself to others.  The voice in your head that says “I’m not a good writer, or “What will people think of me” has to be eliminated from your thought processes.  People who like and connect with you do it because of who you are, not what you write, or what you do.  Think beyond fear, and focus on the power and results of Blogging.  There’s no better way to reach a larger audience and connect with others, and do it at any less of a financial marketing and networking expense.

The Art of Real Estate Blogging is an “ART” and should be considered “critical” to your business plan.  It should be carefully planned out and then implemented.  It’s like any other tool in your business that is weighed and researched for the “return on investment!”  The ROI from Blogging is the best return you can get for the time and cost invested.  Stop thinking about the who, what, when, why, and how of it all, and begin understanding that the reach, the content, the consistency, and the results from your efforts is really what matters most.

As you begin the journey and start to understand the “Art of Blogging,” only time and experience will convert your childlike crayon type paintings into “Masterpieces” of valuable art.  Keep it simple, keep it real, keep it passionate, and keep it going.  You can’t help improving if you just keep doing.  Now before you click your mouse on the next article, sit back in your chair and contemplate, visualize, then realize that the very next step is ALL up to YOU.  Good luck and Godspeed to you and your success!

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